AnalystScope

Curated Comparison

Coca-Cola vs Pepsi Valuation & Fundamental Comparison.

Two large-cap staples compounders with different exposure to beverages, snacks, global scale, margin structure, and defensive growth quality.

This page compares current AnalystScope model output, normalized fundamentals, valuation assumptions, and published research context for Coca-Cola and Pepsi. It is model-based research for informational purposes only, not personalized financial advice.

KO vs PEPFair value comparisonNormalized annual model baseCurated research pair

Pair valuation snapshot

Price, fair value, and model signal side by side.

Uses current AnalystScope company outputs.

KO

The Coca-Cola Company

Hold
Price$81
Fair value$82

+0.8 upside

PEP

PepsiCo, Inc.

Buy
Price$146
Fair value$166

+13.4 upside

Normalized fundamentals visual

Scale, margin, and balance-sheet comparison.

Latest annual normalized model-base metrics.

Revenue

KO: $48.2B / PEP: $94.5B

KO

PEP

Op. margin

KO: 29.9% / PEP: 14.2%

KO

PEP

FCF margin

KO: 24.9% / PEP: 9.3%

KO

PEP

Net cash / debt

KO: -$25.5B / PEP: -$35.3B

KO

PEP

KO

The Coca-Cola Company

Consumer Staples | Beverages

Hold

Coca-Cola remains a durable defensive compounder with strong brand economics, but the current valuation spread still looks closer to Hold than to a high-conviction rerating case.

Fair value

$82

Return

+0.8 upside

Confidence

Medium

PEP

PepsiCo, Inc.

Consumer Staples | Beverages / Snacks

Buy

PepsiCo remains a defensive cash compounder with broad category strength, but the current setup still reads as Hold rather than a wide-gap upside opportunity.

Fair value

$166

Return

+13.4 upside

Confidence

Medium

Fundamental snapshot

FY2025

Normalized annual model base

Revenue

+2.3% YoY

$48.2B

Op. margin

+0.8% pts

29.9%

FCF margin

+0.5% pts

24.9%

Fundamental snapshot

FY2025

Normalized annual model base

Revenue

+2.7% YoY

$94.5B

Op. margin

+0.0% pts

14.2%

FCF margin

+0.1% pts

9.3%

Research angle

Coca-Cola vs Pepsi valuation

The comparison is designed around investment-research questions rather than a simple ticker table: where the model signal differs, which assumptions matter, what the normalized financial profile says, and what risks could change the view.

Published research context

The Coca-Cola Company latest note: Started coverage with a Hold view on defensive quality and a still-contained fair-value spread.

PepsiCo, Inc. latest note: Started coverage with a Hold view on durable category breadth and a still-contained spread to fair value.

Valuation and current model signal

Current model signal, fair value, upside / downside, and published-rating context from the same company workspace outputs used across AnalystScope.

MetricThe Coca-Cola CompanyPepsiCo, Inc.

Current model signal

Hold (Medium confidence)Buy (Medium confidence)

Fair value

$82$166

Current price

$81$146

Upside / downside

Price-dependent and shown with the same quote-basis controls used across AnalystScope.

+0.8 upside+13.4 upside

Latest published rating

Hold on Apr 9, 2026Hold on Apr 10, 2026

Latest note event

New on Apr 9, 2026New on Apr 10, 2026

Business profile, growth, and profitability

Operating profile and model-base trend metrics that help frame whether valuation differences are supported by fundamentals.

MetricThe Coca-Cola CompanyPepsiCo, Inc.

Sector / industry

Consumer Staples | BeveragesConsumer Staples | Beverages / Snacks

Market cap

$333B$213B

Revenue growth (1Y)

+2.3%+2.7%

Operating margin

29.9%14.2%

FCF margin

24.9%9.3%

Net cash / (debt)

($25.5B)($35.3B)

Normalized fundamentals (FY2025 / FY2025)

Latest normalized annual model-base lines. These are intended to support like-for-like fundamental comparison, not to replace reported filings.

MetricThe Coca-Cola CompanyPepsiCo, Inc.

Revenue

$48.2B$94.5B

Operating income

$14.4B$13.4B

Free cash flow

$12.0B$8.8B

Net cash / (debt)

-$25.5B-$35.3B

Valuation assumptions

Base-case assumptions and sensitivity language used inside the current AnalystScope valuation framework.

MetricThe Coca-Cola CompanyPepsiCo, Inc.

Revenue CAGR (5Y)

4.0% | +/- 1.0% => +/-$3/sh4.5% | +/- 1.0% => +/-$4/sh

Terminal Growth

2.5% | +/- 0.5% => +/-$2/sh2.5% | +/- 0.5% => +/-$3/sh

WACC

7.8% | +/- 0.5% => -$4/sh7.9% | +/- 0.5% => -$5/sh

Operating Margin (Year 5)

30.2% | +/- 100 bps => +/-$3/sh14.8% | +/- 100 bps => +/-$4/sh

KO key risks

What could pressure the view

FX, commodity, or bottler timing can still make reported figures look better or worse than the durable base.

The current premium multiple leaves less room for disappointment than a cheaper staples setup would.

If pricing power weakens while volume stays soft, the current margin confidence could erode.

PEP key risks

What could pressure the view

Consumer pushback on pricing or softer volume could pressure the base more than the current assumptions allow.

Commodity and FX swings can distort reported margins and sentiment around the durable base.

Leverage leaves less room for disappointment than a stronger balance-sheet staple would.

Important context

AnalystScope fair value estimates, model signals, and upside / downside figures are model-based research outputs. They can change as scheduled quotes, filings, fundamentals, assumptions, and published views update. This comparison is informational and educational; it is not personalized investment advice.